How to Market for Healthcare Even if Businesses are facing challenges due to COVID 19 ?
As I sit back in my office, all alone due to the lockdown and wonder if we still have it in us to digitally market for us and our healthcare clients. We had been doing well before the lockdown, howeve
Digital Reach for your Business when the World is Facing Corona.
Today the world faces imminent threat in the form of Coronavirus infection gripping different parts of the world with a lot of cases now surfacing in Mumbai, Maharashtra, and India as well. &nbs
Understanding the Indian Consumer : From the Digital Healthcare marketing perspective
ASTROLOGY, BOLLYWOOD, CRICKET and DEVOTION are the most common content which is accessed by an Indian consumer online. Therefore HEALTH is clearly not a priority. Also statistics worldwide have showca
How Doctors can get a 5 STAR review for their CLINIC or HOSPITAL on GOOGLE MY BUSINESS
If you are a Doctor practicing at multiple clinics, or who works out of his individual clinic, the below rating on GOOGLE MY BUSINESS, will boost your CLINIC’s ONLINE reputation. Data clearly sh
At Digital Saline we Guarantee Success of Your Orthopedic Practice!
We can surely better your orthopedic practice! At Digital saline our team is trained to deliver online marketing strategies to suit your medical requirement.f “Orthopedic surgeon in Mumba
The Indian Healthcare industry 2020 and Factors Contributing to its Continued Success
The Internet has not only arrived but our dependence on it is growing with each passing day. In the medical fraternity itself, there is a big shift from the doctor who walked around with a st
Corporate Health Plan - The Changing Demands for Workplace Wellness in Today's Digital Times
Corporate wellness or Workplace wellness is an organizational policy designed by a corporate to keep their workforce healthy. Today in India, workplace wellness is taking cognizance. From the Indian P
Google Ads For Doctors - 3 Key Points to Get it Right
Healthcare marketing is governed by different regulation. The HIPAA regulates the medical practice in US and in India there is the Medical Council of India or the recently formed National Medical
Is the Aging Population of India Ready for Digital Healthcare?
Good health and mobility is what everyone continues to hope for as they age. In today’s times, good health is not just a prayer. Good health is a way of life which can be achieved with th
India (2020): Among the Best Countries for Medical Tourism
The world is shrinking. Not in terms of size but surely in terms of availability. No longer are products and services confined to a locality. Technology and travel have initiated a major shift in worl
Going Digital - A Thrust or Threat to Pharmaceutical Sales / Medical Representatives
On the onset, the emerging digital era has rendered redundancy and irrelevance in many professions. One of them being threatened is the job of the Medical Representative (MR) who has dominated the Ind
The Rise and Acceptance of Telemedicine in India
India's healthcare sector is anticipated to grow at the Compound Annual Growth Rate (CAGR) of 29% between 2015 and 2020 thus becoming a US$280 billion industry as per the Statista.com. But these f
Neck Pain Incidences Increasing with Digitalization
Are you Internet savvy? If no, you will be the dinosaur of the online world. Today, the young and not so young use their mobiles, ipads, laptops, at work and at home. There is a vast amount of thin
Growing Reliance on Digital Technologies in Healthcare
Mahatma Gandhi once said “Be the change that you wish to see in the world.” In today’s times, accepting changes in the digital world and integrating oneself with it, is the primar
Mental Health in Digital Times
Mental health is a person’s condition with regard to their psychological and emotional well-being. Mental health includes our emotional frame of mind, our psychological state, and our social
Handling Diabetes in the Growing World of Internet and Digital Advances
Worldwide, around 422 million individuals suffer from diabetes mellitus, as per the statistics of World Health Organization (WHO) in 2016. Of this, 85-90% have Type 2 diabetes. India today, ranks a
Self Diagnosis via Internet - A dangerous game
From traditional home remedies to searching the net for modern medicine, there has been a major lateral shift in the self-diagnosis and self-cure adopted by patients. Abundant healthcare marketing and
How to Find the Most Suitable Healthcare Advertising Agency for your Medical Business?
The Healthcare industry constantly pursues the recent technological development. Whether it’s a new treatment, improved treatment, a groundbreaking facility or an expansion of physician speciali
Are you in Search for a Reliable Healthcare Marketing Agency?
One percent of all Google searches are related to medical symptoms. Every day there are approximately 3.5 billion Google searches online related to medical information only. Currently, with over 46
3 Ways to Effectively use the Digital Platform for Medical Marketing
Medical marketing or rather medico-marketing is a term commonly used in the Pharmaceutical business vocabulary. A good pharmaceutical company has a medical team who work for a hand in glove with the m
5 Ways to use the Digital Platform for Medical Advertising
Any advertising done with respect to medical or healthcare sector would undergo scrutiny for the claims the company makes for their products or services. It is easier for OTC or over the counter produ
5 easy ways of leveraging the Digital Medium for Pharmaceutical Marketing
Pharmaceutical Marketing has always been about concept selling. A lot of budget for a multinational innovator pharmaceutical company is spent on research and development. And it is a known fact that v
7 Reasons Why Doctors Should have a Digital Presence
Like all things today, the market has moved online and it makes sense that you market for your business where the eyeballs are. Digital Marketing for Doctors takes into account this aspect and works t
7 Benefits of Digital Marketing for Hospitals and How to Achieve Them
Digital is a part of all aspects of our life today. Our social life is dominated by social networks, likewise there are networks that people use for work related networking. Healthcare isn’t any
What are the Best Ways to Improve Healthcare Marketing?
Digital as a part of life Digital is a part of all aspects of our life today. Our social life is dominated by social networks, likewise there are networks that people use for work related networkin
Successful Healthcare Marketing Agency
Evolving trends for marketing of Healthcare businesses If you have a healthcare business that you are responsible for, you would be looking at different ways to effectively market and reach out to
Digital media for Hospitals and its present day utility
Digital media for Hospitals and its present day utility. Digital connectivity for health is useful because it bridges the gaps between the patients and their care givers. Health departments have st
Digital Marketing for Pharmaceutical Companies
“I think the biggest innovations of the 21st Century will be at the intersection of Biology and technology. A new era is beginning” –Steve Jobs Like all other businesses, the
How FMCGs benefit from digital marketing ?
2018 E-Commerce statistics revealed that 4 out of every 10 purchases (including all product categories) are made using an online platform . FMCG companies depend heavily on these platforms for generat